1. Introduction

Amy Flores, Licensed Clinical Social Worker (LCSW), is committed to respecting and protecting the privacy of individuals who visit this website and those who inquire about or receive professional mental health services.

This Privacy Policy explains how personal information may be collected, used, stored, disclosed, and protected when you access this website or communicate with the practice.

This policy applies to visitors, prospective clients, and individuals who interact with the website.

By using this website, you acknowledge that you have had the opportunity to review this Privacy Policy.

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2. Information We Collect

Depending on how you interact with this website, we may collect the following categories of information:

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A. Personal Information

Information you voluntarily provide through contact forms, email communications, or other website features, including:

• Full name.

• Email address.

• Phone number.

• State of residence or current location.

• General information about the services you are interested in.

• Other information you voluntarily provide.

Please avoid submitting sensitive medical or psychological information through general website forms or unsecured communication channels.

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B. Automatically Collected Information

When you visit the website, certain technical information may be collected automatically, depending on the website configuration and your browser settings.

This may include:

• IP address.

• Browser type and version.

• Device information.

• Operating system.

• Pages visited.

• Time and date of visits.

• Referring website.

• Website interaction and usage information.

This information may be used to understand website performance, improve functionality, and identify technical issues.

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C. Health-Related Information

If you become a client, additional personal and health-related information may be collected as part of the professional assessment, treatment, billing, and clinical documentation processes.

Such information may include mental health history, treatment information, and other details necessary for providing professional services.

Clinical information is handled separately from ordinary website inquiries and is subject to applicable professional confidentiality obligations and privacy laws.

 

3. How We Use Your Information

Personal information may be used for the following purposes:

• Responding to inquiries and requests for information.

• Communicating about available therapy services.

• Coordinating consultations and appointment requests.

• Providing information about individual, couples, and family therapy.

• Managing website functionality and performance.

• Improving the user experience.

• Maintaining website security and preventing fraudulent activity.

• Meeting applicable legal, regulatory, and professional obligations.

• Communicating administrative information when appropriate and permitted.

We do not use information submitted through general website forms to provide a mental health diagnosis or treatment.

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4. How We Share Your Information

Amy Flores does not sell personal information submitted through this website in exchange for monetary compensation.

Information may be shared in limited circumstances, including:

 

A. Service Providers

We may use third-party providers to support website operations and administrative functions, such as:

• Website hosting providers.

• Secure form and communication platforms.

• Scheduling and appointment management systems.

• Payment processing providers.

• Email service providers.

• Website analytics and security providers.

These providers may process information on our behalf to perform their contracted services.

Where required by applicable law, appropriate contractual and privacy safeguards will be implemented.

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B. Legal Requirements

Information may be disclosed when required or permitted by applicable law, court orders, or valid legal processes.

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C. Protection of Rights and Safety

Information may be disclosed when legally permitted or required to protect the safety, rights, or property of individuals or to address certain emergency circumstances.

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D. Professional and Clinical Obligations

For individuals receiving therapy, information may be used or disclosed in accordance with applicable confidentiality laws, professional obligations, and, where applicable, HIPAA.

 

5. HIPAA and Protected Health Information

HIPAA (Health Insurance Portability and Accountability Act) establishes federal privacy and security requirements for covered healthcare providers and their business associates.

Where Amy Flores is subject to HIPAA, protected health information (PHI) is handled according to applicable HIPAA requirements and the practice's Notice of Privacy Practices.

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Please understand:

• General website inquiries are not automatically considered protected clinical communications.

• Website contact forms should not be used to share sensitive medical or psychological information.

• Clinical records are maintained separately from general website communications.

• Applicable clinical privacy rights and protections are explained in the Notice of Privacy Practices, when required.

 

This Privacy Policy does not replace the Notice of Privacy Practices required under HIPAA when applicable.

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6. Cookies and Tracking Technologies

This website may use cookies, pixels, analytics tools, and similar technologies to improve website functionality and understand visitor behavior.

These technologies may collect information such as browser activity, device information, website interactions, and traffic sources.

Depending on the tools implemented, they may include:

• Essential cookies required for website functionality.

• Analytics cookies used to understand website performance.

• Functional cookies used to remember preferences.

• Advertising or marketing technologies, if implemented.

 

You may be able to manage cookies through your browser settings or available website consent controls.

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Certain cookies may stop functioning if disabled.

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Important: Tracking technologies will not intentionally be configured to collect or disclose confidential clinical information through website forms, appointment pages, or patient portals. Any tracking implementation must be reviewed for compliance with applicable privacy requirements before activation.

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7. Third-Party Websites and Services

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This website may include links to third-party services, including:

• Amazon, where visitors can learn about or purchase The Grounded Woman.

• Online scheduling platforms.

• Secure video conferencing services.

• Payment platforms.

• Social media platforms.

• External educational resources.

 

Amy Flores does not control the privacy policies, security practices, or data collection activities of these external websites.

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Visitors are encouraged to review the privacy policies of third-party services before sharing personal information or making purchases.

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8. Data Security

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We take reasonable administrative, technical, and organizational measures to protect personal information against unauthorized access, disclosure, alteration, or destruction.

These measures may include access restrictions, secure hosting, encryption where supported, and appropriate vendor security controls.

However, no website, electronic transmission, or data storage system can be guaranteed to be completely secure.

For this reason, visitors should avoid submitting confidential clinical information through general website communication channels.

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9. Data Retention

Personal information is retained only for as long as reasonably necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and maintain appropriate business records.

Clinical records may be subject to separate retention requirements under applicable professional and state laws.

Information that is no longer required may be securely deleted, destroyed, or de-identified, as appropriate and legally permitted.

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10. Your Privacy Rights

Depending on your location and applicable laws, you may have certain rights regarding your personal information.

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These may include:

• Requesting access to personal information.

• Requesting correction of inaccurate information.

• Requesting deletion of certain personal information.

• Requesting information about how personal information is collected, used, or disclosed.

• Opting out of certain data sales or sharing activities, where applicable.

• Limiting certain uses or disclosures of sensitive personal information, where applicable.

• Withdrawing consent where processing is based on consent.

 

California Residents

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If the practice is subject to the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), California residents may have additional rights, including:

• The right to know what personal information is collected and how it is used.

• The right to request access to personal information.

• The right to request deletion, subject to legal exceptions.

• The right to correct inaccurate personal information.

• The right to opt out of the sale or sharing of personal information.

• The right to limit certain uses and disclosures of sensitive personal information.

• The right to non-discrimination for exercising applicable privacy rights.

These rights are subject to statutory eligibility requirements and exceptions.

 

Florida Residents

Florida residents may have privacy rights under applicable Florida and federal laws.

Where applicable, individuals may request information about the collection, use, and disclosure of their personal information and exercise any rights provided by relevant legislation.

 

How to Submit a Privacy Request

To submit a privacy-related request, contact:

Email: [Insert official practice email]

Please include your name, contact information, and a description of your request.

We may need to verify your identity before processing certain requests.

We will respond within the timeframe required by applicable law.

 

11. Children's Privacy

This website is intended for adults and is not designed to knowingly collect personal information directly from children under the age of 13.

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We do not knowingly collect personal information from children under 13 through general website forms without appropriate authorization.

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If we become aware that personal information has been collected from a child under 13 without the required consent, we will take appropriate steps to address the situation in accordance with applicable law.

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Mental health services involving minors, where offered, are subject to separate clinical intake, parental or guardian consent requirements, and applicable state laws.

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12. Email Communications and Marketing

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If you voluntarily subscribe to newsletters or other informational communications, we may use your email address to send educational content, practice updates, or information about available services.

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You may unsubscribe from marketing communications at any time by using the unsubscribe link included in the communication or contacting the practice directly.

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Transactional or administrative communications related to an inquiry or existing service may continue when necessary.

We do not condition access to therapy services on consent to receive promotional emails.

 

13. Your California and Florida Clinical Privacy Protections

 

In addition to general website privacy practices, individuals receiving mental health services may have confidentiality protections under applicable professional and state laws.

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These may include:

• HIPAA, where applicable.

• California Confidentiality of Medical Information Act (CMIA), where applicable.

• California professional confidentiality requirements.

• Florida mental health and clinical social work confidentiality requirements.

• Applicable federal and state breach notification laws.

 

Clinical information may be disclosed only under circumstances authorized or required by applicable law.

 

14. Changes to This Privacy Policy

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We may update this Privacy Policy periodically to reflect changes in our website, business practices, technology, or applicable legal requirements.

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Any updates will be published on this page with a revised Last Updated date.

We encourage visitors to review this policy periodically.

 

15. Contact Information

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For questions, concerns, or requests related to this Privacy Policy, please contact:

Amy Flores, LCSW

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Email: amyfloreslcsw@gmail.com
Website: amyflorespsychotherapy.com.

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Professional Licenses:

• Florida LCSW – SW 26970

• California LCSW – 61927

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Important Notice: This Privacy Policy describes general website privacy practices. It does not replace a HIPAA Notice of Privacy Practices, clinical informed consent, or any other privacy documentation required for professional mental health services.